MMAnytt

MMAnytt is a Swedish media company focused on mixed martial arts (MMA) and UFC coverage. It provides news, interviews, analysis, and other content related to MMA events, fighters, and organizations.

Achieved a Click Through Rate of 0.09% generating a number of new sales
In the first month of activity the Cost Per Action was reduced by 20%
Return on Investment of 272%
Social shares by network

Challenge

To clean up an old WordPress site, optimize SEO, speed, and compress files as much as possible. Create new websites to launch MMAnytt in various languages.

Solution

We migrated to a new, innovative website that fits the client's needs. We removed all clutter, implemented SEO strategies, and reduced file sizes by compressing images and activating lazy loading. We also upgraded hosting and storage to maximize speed. Launching the brand in multiple territories involved reproducing the updated website version in new markets.

Results

We achieved a 55% speed improvement and improved Google ranking positions to the top positions (1-5) in respective markets, including being listed on Google News. Traffic grew by 25% within the first year.

4 New websites

25% Increase in Traffic

55% Speed Improvement

From The Client

"We see these guys as an extension of our IT department because of the strong relationship they have developed with our company. We are aware that excellent service is available by telephone or email and that they will provide the same level of attention that they always provide, giving us the feeling that we are their top priority." 
- Mazdak Cavilin Founder MMAnytt.se

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