Google Ads

With Google Ads, your business can reach new customers who are searching on Google, browsing the web, using apps, or watching YouTube.

Advertise on the world's largest search engine with Google Ads

Few agencies can claim to be a Premier Partner with Google. With hundreds of success stories behind us and countless millions in revenue generated for our clients, we can confidently call ourselves true Google enthusiasts. But there's a reason we've chosen to specialize in Google. As an advertising platform, we believe Google is uniquely powerful.

At Digital Grid Agency, we can assist you throughout the entire journey, from initial strategy to acquiring paying customers for your website and increasing your revenue. By achieving a high ROAS (return on ad spend) or low CPA (cost per acquisition), we aim to make your advertising as profitable as possible.

Accuracy

Relevant keywords and powerful targeting methods allow you to determine exactly where, when, how, and to whom you appear.

Data-driven

Since everything is measurable, you have full control over how things are going and can make informed decisions based on data.

Flexible

You can change the appearance of your ads, the pages traffic is directed to, and who you reach at any time.

Cost-effective 

You decide what you're willing to pay when someone clicks on or views your ads, based on your goals and circumstances.

What is Google Ads?

Google Ads (formerly AdWords) is Google's advertising platform used by millions of businesses to increase their online visibility and reach new customers.

As an advertiser, you have an ad account containing your campaigns. These campaigns, in turn, have ad groups that group what you are marketing, such as keywords and ads directing traffic to various landing pages you have selected on your website. Of course, this includes a variety of settings and options to create more effective advertising.

What sets Google Ads apart from traditional advertising is primarily its focus on relevance. With the help of keywords, placements, geographic targeting, interests, and more, you can target the right people with the right offer depending on where they are in their individual buying journeys. Some of our favorite ads include:

Display and Video Ads

Display and video ads are well-suited for increasing brand awareness, creating mindshare, and staying top-of-mind for potential customers. They are shown, for example, on Google's Display Network (a collection of several million websites) and YouTube. They work effectively when you want to expand your potential customer base. We usually say that these individuals have just begun their buying journey.

Search Ads

Search ads appear in Google's search results when someone searches for the products and services you offer and can be used with high precision to reach, for example, those who want to book a taxi, buy a new TV, or find inspiration for their wedding. They can thus reach people wherever they are in their buying journey: at the beginning, middle, or end. Just as the name suggests, the ads are based on you defining different keywords to specify the traffic you want to buy.

Google Shopping Ads

Shopping ads place your products in front of potential customers who have searched on Google just when they are ready to buy, displaying everything from the product name and image to the item's price. Because the ads use, among other things, product names instead of keywords to match searches that occur on Google, they reach those who know exactly what they want. But as we mentioned before, Google Ads has many advantages, and whether you're looking for precision, data-driven decision-making, flexibility, or cost-effectiveness, the platform has exactly what you need.

Google Premier Partner

"The Google Premier Partner badge is awarded to companies that have demonstrated skills and expertise in Google Ads. Digital Grid Agency shows excellent results and extensive knowledge in Google advertising."

Digital Grid Agency is proud to be one of the top 5% most successful partners in delivering result-oriented online marketing. We strive to offer our clients high-quality and effective services to maximize their online presence and success.

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